Logo Designs

Cida Insurance Ageency

  • Cida Insurance Agency

  • 2023

  • Logo Design

  • Nairobi, Kenya

Concept and Color Scheme

Designed to stand out in the competitive insurance market, the CIDA Insurance Agency logo merges the connotations of trust and approachability with its striking color scheme. The interplay of vibrant pink and deep purple hues evoke a premium yet accessible feel, ensuring the brand is perceived as both high-quality and welcoming.

Design Philosophy

Embracing minimalism, the logo’s clean lines and uncluttered design reflect a modern ethos, resonating with a clientele seeking straightforward and efficient service. The typeface selection is purposeful, balancing professionalism with a friendly demeanor.

Visual Elements

The inclusion of abstract, bubble-like elements adds a playful touch, symbolizing the protective bubble of insurance and the comprehensive coverage they offer. These circles also represent the agency's commitment to community and connectivity.

Brand Identity

This logo is the cornerstone of CIDA's visual identity, crafted to communicate the agency’s core values of security and service excellence. It’s designed to be memorable, ensuring a lasting impression on current and prospective clients.


Onetap Technologies

onetap technologies logo

  • Onetap Technologies

  • 2021

  • Logo Design

  • Nairobi, Kenya

Conceptualization

The Onetap Technologies logo embodies the essence of accessibility and modern innovation. Designed to reflect the company’s cutting-edge approach, the logo marries technology with user interaction.

Color and Typography

The selection of a bold red for the logotype conveys energy and passion, while the contrasting blue suggests reliability and strength. The sans-serif typeface underpins the company's modern and approachable identity.

Symbolism

Central to the logo is the ‘O’, transformed into an interactive tap symbol with a human finger pointing, signifying the simplicity and ease of use inherent in Onetap’s technological solutions. This emblem is not just a letter but a call to action, inviting engagement and representing the touch-based interactions of today's digital world.

Brand Identity

This logo doesn’t just identify Onetap Technologies; it communicates the brand’s story. It’s a visual representation of the company’s commitment to bringing effortless technology solutions to its customers’ fingertips.